The founders of the service try to minimally disclose all the financial indicators of their offspring. There is no up-to-date data on the capitalization of the music streaming service Spotify yet. Accordingly, Spotify has always been at the forefront of the music industry, sensitively keeping abreast of the latest trends in musical fashion. Many innovations were brought to this streaming platform due to the close relationship between developers and users, in which their wishes were taken into account as quickly and efficiently as possible. Apparently, this is still a tribute to the patriotism of the Swedes who created it.įrom the very first day of its existence, the streaming music service began to pursue a very effective marketing policy and improve its functionality as much as possible. But despite the location of the head office, the streaming service Spotify continues to position itself as Swedish. Since then, the head office of the company has repeatedly moved from one European capital to another. The first Spotify office was opened in the capital of Sweden in Stockholm in the same 2006. At that distant time, no one was able to appreciate the innovation. Two young programmers Daniel Ek and Martin Lorentson created a software product that was unique for those times. The history of the leader of the global streaming industry began in 2006 in Sweden. Every third music stream in the world takes place on Spotify. He owns, according to various estimates, from 31 to 36 percent of the world music market. Spotify is considered the largest and most famous music streaming service.

There is nothing surprising in this, because, according to the music market experts, from 70 to 90 percent of all the profit that the music industry generates comes from music streaming.

Music streaming services are perhaps the main type of music distribution in the modern world.

Spotify founder